Marshall Creative / online branding + strategy + design + short film + content creation » 37Signals http://marshall-creative.com Fri, 03 Feb 2012 18:26:18 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Marshall Creative / online branding + strategy + design + short film + content creation no Marshall Creative / online branding + strategy + design + short film + content creation » 37Signals http://marshall-creative.com/wp-content/plugins/powerpress/rss_default.jpg http://marshall-creative.com REWORK / Trailer #2 http://marshall-creative.com/voice/rework-trailer-2/ http://marshall-creative.com/voice/rework-trailer-2/#comments Wed, 17 Feb 2010 11:09:16 +0000 Sandy Marshall http://marshall-creative.com/?p=1187 Another trailer from 37signals, featuring the voice of Sandy Marshall and directed by Steve Delahoyde.… CONTINUE READING /

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Another trailer from 37signals, featuring the voice of Sandy Marshall and directed by Steve Delahoyde.

]]> http://marshall-creative.com/voice/rework-trailer-2/feed/ 0 REWORK: The Trailer! http://marshall-creative.com/voice/rework-the-trailer/ http://marshall-creative.com/voice/rework-the-trailer/#comments Thu, 04 Feb 2010 14:56:06 +0000 Sandy Marshall http://marshall-creative.com/?p=1126 Coming soon! The new book by the founders of 37signals. Enjoy the trailer!… CONTINUE READING /

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Coming soon! The new book by the founders of 37signals. Enjoy the trailer!

]]> http://marshall-creative.com/voice/rework-the-trailer/feed/ 0 Working Less http://marshall-creative.com/voice/working-less/ http://marshall-creative.com/voice/working-less/#comments Thu, 05 Nov 2009 13:55:37 +0000 Sandy Marshall http://marshall-creative.com/?p=697 I love any article about productivity that advises us to actually work less and play more, especially this one by Jason Fried, the founder of 37Signals. Many of you either use or have heard of the productivity leviathan that is Basecamp.  It’s probably one of the top three gears … CONTINUE READING /

]]> 0218mathI love any article about productivity that advises us to actually work less and play more, especially this one by Jason Fried, the founder of 37Signals. Many of you either use or have heard of the productivity leviathan that is Basecamp.  It’s probably one of the top three gears that have allowed Marshall Creative to work so quickly and efficiently (#2 is Distracting Bits and #1 is Diet Coke). Mr. Fried recommends less time on email and more time reading and drinking tea. Nice.  Before I went to college, my grandfather gave me some lasting advice — Don’t let your classes interfere with your education.  And I think we’re extending that at Marshall Creative; we don’t let unnecessary work and systems get in the way of real, actual work that moves jobs a step closer towards completion.  When I started this little project three years ago I made (and have kept) just one rule — not get or do something for this company until it was totally necessary.  Got a new website and logo?  Time for business cards and a letterhead template but not physical letterhead.  Farming work to a friend?  Create an LLC and get a bank account and pay them sooner than anyone else would.  Thinking about getting an office?  Think again and then revisit the idea in a year.  And I think that applies to people currently freelancing in this market and thinking of starting a small company or hiring someone else to help out with a growing workload.  When recessions occur and people get laid-off, they have time to re-evaluate and say you know what, I never wanted to work for Ernst & Young anyway, whatever happened to that salon I was going to open back in the day.  Individuals or companies going through an identity or operational or creative sea change are our favorite clients because they have tight budgets and very little time for bullshit.  They’re already under the gun, which allows us internally at Marshall Creative to implement tight, workable systems.  Not all companies can be like that, many companies working for clients are actually subversively forced to create fat budgets and unproductive systems to sort-of slide through jobs over the course of 18 months.  I like the idea of working less often over a longer period of time, and during that time working more often in a single place.  One of the great challenges for freelancers today is location and place and finding a productive home base that’s free of the wrong distractions and full of the right distractions.  So maybe I’ll talk about that tomorrow.  Either that or I’ll repost a fun photo of the solar system.  Probably the latter because it’ll take less time.

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